brains equals me brains equals me
brains equals me brains equals me
brains equals me brains equals me
brains equals me brains equals me
brains equals me brains equals me
brains equals me brains equals me
brains equals me brains equals me

My name is Michael Reis. Brains, well... That's me.

my core philosophies my core philosophies

TIMELESSNESS

"If you do it right, it will last forever."

Massimo Vignelli

the mona lisa

SIMPLICITY

“The ability to simplify means to eliminate the unnecessary so that the necessary may speak.”

Hans Hoffman

simple shapes

PURPOSE

“There’s the whole Buddhist thing about the essence of a bowl being its emptiness—that’s why it’s useful. Its emptiness allows it to hold something. I guess that means that design must talk about something else. If you make design about design, you’re just stacking bowls, and that’s not what bowls are for.”

Frank Chimero

a full bowl

HEART

"Always keep room. There's power in that mouse finger, power to help people. Keep room for that kind of work."

Aaron Draplin

help people

HARD WORK

“You can’t wait for inspiration, you have to go after it with a club.”

Jack London

a fox chasing a rabbit

THE RULES

“Know the rules well, so you can break them effectively.”

Dalai Lama XIV

go your own way

ORIGINALITY

“Do not go where the path may lead, go instead where there is no path and leave a trail.”

Ralph Waldo Emerson

cut a trail

GET IN TOUCH WITH ME

©2017 Michael Reis and Brains, LLC